Designer, strategist & writer

How good things get made.

I write about how strategy, design, technology, philosophy, and systems shape the things people experience.

Patterns, Perspectives, Playbooks, and conversations as the ideas develop.

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What I’ve been thinking about lately.

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Make something that changes something.
Perspectives

Make something that changes something.

Good things aren’t just made. They’re used, and they change something.

Patterns No. 4: Nothing expands their color palette in new product line
Patterns

Patterns No. 4: Nothing expands their color palette in new product line

Nothing, the hardware tech company known for it's see-through designs on its smartphones and audio products, has been experimenting with a

Podcasts

Ep. 1: Uncovering Humanity Through Grief and Reflection

Summary Jomi shares a deeply personal journey through grief after losing his brother, exploring themes of identity, humanity, and the paradoxes of life and

The Abdication of Care
Perspectives

The Abdication of Care

How healthcare institutions surrendered their most important product decisions and made patients carry the consequences.

Patterns No. 3: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display
Patterns

Patterns No. 3: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display

On the leverage of talent, the cost of abandoning product development, why LLMs will not get us to AGI, and the audacity to do incredible things.

A quote

“A leader’s most important responsibility is identifying the biggest challenges to forward progress and devising a coherent approach to overcoming them. ”

— Richard Rumelt, Good Strategy / Bad Strategy

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Selected writing

A few pieces that best represent how I think.

Browse all writing
Make something that changes something.
Perspectives

Make something that changes something.

Good things aren’t just made. They’re used, and they change something.

The Abdication of Care
Perspectives

The Abdication of Care

How healthcare institutions surrendered their most important product decisions and made patients carry the consequences.

The Art of Product Development is Finding Truths
Perspectives

The Art of Product Development is Finding Truths

Everyone focuses on what to build. Not enough on why.

Designer as Strategist
Perspectives

Designer as Strategist

Design leaders today shape experiences, entire business strategies, market positioning, and organizational culture.

Patterns No. 1: The State of Luxury Fashion in 2024
Patterns

Patterns No. 1: The State of Luxury Fashion in 2024

Looking at luxury fashion's down year, the strategies of the outliers in Brunello Cucinelli and Mui Mui, and the creative director carousel

Anxiety as Calling
Perspectives

Anxiety as Calling

I feel like I’ve just unlocked something monumental regarding my own relationship with anxiety. I was reading The Courage to Create, a book

About

I’m Jomi.

I'm a three-time healthcare founding designer and experienced design leader, strategist, and writer interested in how good things get made, and how we can make them better.

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